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Lemarie, Linda
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Lemarie, Linda
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- PublicationMétadonnées seulementDoing Worse by doing good: how corporate social responsibility makes products less dangerous(2018-10-12)
; Girardin, FlorentWe show that the charitable activities of controversial companies (i.e. companies selling product potentially dangerous to health or the environment) can create a benevolent halo that leads consumers to classify products as less dangerous and reduces the effectiveness of hazard warnings.