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Publications

Titre  
 
Livres
Bezençon, V. (2010). The Fair Trade Journey: Conciliating Romance and Strategy (published PhD thesis). Berlin: VDM Verlag.
   
Chapitres de livres
Doherty, B., Bezençon, V., & Balineau, G. (2015). Fairtrade International and the European market. In E. A. . Bennett, & L. T. Raynolds (Eds.) The Handbook of Research on Fair Trade. (pp. 316-332). London: Edward Elgar.
   
Altherr, P., Baehni, S., Bezençon, V., Eugster , P., Guerraoui, R., & Monod, M. (2006). Pragmatic Distributed Type Interoperability. In Global Data Management. (pp. 249-274). -: IOS Press.
   
Articles de périodiques
Bezençon, V., Girardin, F., & Lunardo, R. (2020). When does an ethical attribute matter for product evaluation? The role of warm‐glow feelings for low‐rated products. Psychology & Marketing, -, 1-15.
   
Puntiroli, M., & Bezençon, V. (2020). Feedback devices help only environmentally concerned people act pro-environmentally over time. Journal of Environmental Psychology, 70, 1-14.
   
Naray, O., & Bezençon, V. (2017). Management and Business Research on Commercial Diplomacy: Examining Trends and Themes. International Trade Journal, 31(4), 332-359.
   
Burger, P., Bezençon, V., Bornemann, B., Brosch, T., Carabias-Hütter, V., Farsi, M., Lena Hille, S., Moser, C., Ramseier, C., Samuel, R., Sander, D., Schmidt, S., Sohre, A., & Volland, B. (2015). Advances in understanding energy consumption behavior and the governance of its change – outline of an integrated framework. Frontiers in Energy Research, 3(29), X-X.
   
Bezençon, V., & Etemad-Sajadi, R. (2015). The effect of a sustainable label portfolio on consumer perception of ethicality and retail patronage. International Journal of Retail & Distribution Management, 43(4&5), 1-16.
   
Etemad-Sajadi, R., & Bezençon, V. (2012). What Drives International Performance? Insights from Computer-Related Service Firms. Journal of Centrum Cathedra, vol. 5(Issue 2), 259-273.
   
Bezençon, V. (2011). Producers and the Fair Trade Distribution Systems: What are the Benefits and Problems. Sustainable Development, vol. 19(issue 1), 60-70.
   
Bezençon, V., & Blili, S. (2011). Segmenting the Market through the Determinants of Involvement: The Case of Fair Trade. Psychology and Marketing, vol. 28(Issue 7), 682-708.
   
Bezençon, V., & Blili, S. (2010). Ethical Products and Consumer Involvement : What’s New ?. European Journal of Marketing, vol. 44(Issue 9/10), 1305-1321.
   
Bezençon, V., & Blili, S. (2009). Fair Trade Managerial Practices: Strategy, Organisation and Engagement. Journal of Business Ethics, vol. 90(issue 1), 95-113.
   
Bezençon, V., & Blili, S. (2008). Commerce équitable et distribution conventionnelle. Revue Internationale de Gestion, vol. 33(issue 1), 74-84.
   
Bezençon, V., & Blili, S. (2006). Fair Trade Channels: Are we Killing the Romantics?. International Journal of Environmental, Cultural, Economic and Social Sustainability, vol. 2(Issue 1), 187-196.
   
Actes de congrès
Puntiroli, M., Bezençon, V., Pino, G., & Lemarie, L. (2019, 17 October). When Technology Backfires and when it Succeeds: Positive and Negative Effects of Eco-efficient Automation on Consumers’ Choices. Paper presented at ACR North American Conference (Advances in Consumer Research, Volume 47), Atlanta, USA.
   
Lemarie, L., Lanz, B., & Bezençon, V. (2019, 17 October). When self-perceived efforts lead to perseverance: implications for the development of pro-environmental behaviors. Paper presented at ACR North American Conference (Advances in Consumer Research, Volume 47), Atlanta, USA.
   
Bezençon, V., Girardin, F., & Lunardo, R. (2018, 11 October). Symbolic sustainable attributes improve attitude toward low-quality products: A warm-glow feelings account. Paper presented at ACR North American Conference (Advances in Consumer Research, Volume 46), Dallas, USA.
   
Omeira, M., & Bezençon, V. (2017, 26 October). Moral Consumers and the Moral Economy. Paper presented at ACR North American Conference (Advances in Consumer Research, Vol 45), San Diego, USA.
   
Omeira, M., & Bezençon, V. (2017, 16 May). Self-Directed Social Marketing: An Exploration. Paper presented at World Social Marketing Conference, Washington, DC.
   
Lunardo, R., & Bezençon, V. (2015, 1 October). The Neglected Ambivalent Emotion of Pity: Conceptualization and Potential (Complex) Effects on Charitable Behavior. Paper presented at ACR North American Conference (Advances in Consumer Research, Volume 43), New Orleans, USA.
   
Lunardo, R., & Bezençon, V. (2015, 12 May). Pity in Charity Advertisements: The Effects of Sympathy, Control Attributions and Identification with the Victim. Paper presented at Academy of Marketing Science Annual Conference, Denver, USA.
   
Bezençon, V. (2014, 24 July). Ethical labels and the consumer perceived ethicality of products. Paper presented at Association for Consumer Research Latin American Conference, Guadalajara, Mexico.
   
Bezençon, V., & Etemad-Sajadi, R. (2014, 3 June). Developing a portfolio of sustainable labels: consumer perceived ethicality and patronage benefits for retailers. Paper presented at European Marketing Academy Conference, Valencia.
   
Bezençon, V. (2013, 2 May). Consumer Perceived Ethicality of Products, Categories, Brands and Countries: A Networked Perspective. Paper presented at Academy of Marketing Science Annual Conference Proceedings, Monterey, USA.
   
Bezençon, V. (2013, 1 June). The Multiple Facets of Consumer Perceived Ethicality. Paper presented at European Marketing Academy 42nd Annual Conference Proceedings, Istanbul, Turkey.
   
Reiner, G., Antunes, D., Bezençon, V., Blili, S., Grether, J. M., & Stoffel, K. (2009, 1 February). Topics and approaches for entrepreneurship education: Experiences from the University of Neuchâtel. Paper presented at Entrepreneurship Conference, Barcelona, Spain.
   
Bezençon, V. (2008, 1 March). Le commerce équitable comme vecteur d'entrepreneuriat, d'intrapreneuriat et d'alterpreneuriat. Paper presented at presentation at Vers une francophonie entrepreneuriale (Preliminary congress of the Summit of the Francophonie in October 2008), Québec, Canada.
   
Bezençon, V., & Etemad-Sajadi, R. (2008, 1 May). Behind the two Fair Trade Models - A Producer Perspective. Paper presented at 3e Colloque International sur le Commerce Equitable, Montpellier.
   
Bezençon, V. (2007, 3 August). Fair Trade Integration in Mainstream Distributors: Four Case Studies compared. Paper presented at Academy of Management Annual Meeting Proceedings, Philadelphia, United States.
   
Bezençon, V., & Blili, S. (2006, 1 May). Fair Trade and Consumer Involvement: Are we facing a new Consumer Rationality?. Paper presented at Proceedings of the 6th Annual conference of the European Academy of Management (EURAM), Oslo, Norway.
   
Bezençon, V., & Blili, S. (2006, 1 June). Measuring the Impact of Involvement on Fair Trade Consumers. Paper presented at Proceedings of the 15th Annual World Business Congress, Sarajevo, Bosnia and Herzegovina.
   
Thèses
Bezençon, V. (2008). Success Factors of the Fair Trade Chains: A managerial Perspective, Doctorat, Université de Neuchâtel, Neuchâtel.
   
Présentations
Puntiroli, M., & Bezençon, V. (2019). Feedback from Consumption Devices Helps Only Environmentally Concerned People to Act Pro-environmentally (poster). Presented at SCCER CREST Annual Conference, Sierre.
   
Puntiroli, M., Bezençon, V., Pino, G., & Lemarie, L. (2018). Technological appliances shaping energy-related behaviour. Presented at 5th SCCER CREST Annual Conference, Basel. - Fulltext https://libra.unine.ch/Publications/43125 (State: 2020-10-01).
   
Bezençon, V., Trad Verissimo, J., & Praz, M. (2016). Determinants of individual energy consumption: values, inconsistencies, and energy-related behavior (poster). Presented at SCCER CREST Annual Conference, Winterthur.
   
Bezençon, V., & Omeira, M. (2013). Success factors of social marketing programmes: a comparative analysis of approaches to prevent drunk-driving (poster). Presented at World Social Marketing Conference, Toronto, Canada.
   
Rapports
Burger, P., Bezençon, V., Brosch, T. ., Carabias-Hutter, V., Farsi, M., Hahnel, U., Hille, S., Lanz, B., Lemarie, L., Moser, C., Puntiroli, M., Schubert, I., Sohre, A., & Volland, B. (2018). Reduktion der Energienachfrage von Haushalten – erfolgversprechende Schritte auf einem langen Weg. Basel: SCCER-CREST Work Package 2.
   
Bezençon, V., Leflaive, X., Maitra, S., Krishnaswamy, R., Stuchtey, M., & Waughray , D. (2011). Managing the nexus for Green Growth . (Background paper for the conference) . Rio 2012 process: German Goverment in Bonn.
   
Bezençon, V. (2007). Pénétration du commerce équitable dans la distribution: Facteurs-clés de gestion et impact . (Cahier de recherche de l’Institut de l’entreprise) . Université de Neuchâtel: Institut de l'entreprise.
   
Bezençon, V. (2007). Penetration of Fair Trade in mainstream Distribution: Key Management Factors and Impact . (Cahier de recherche de l'Institut de l'entreprise) . Université de Neuchâtel: l’Institut de l’entreprise.
   
Articles de magazine
Sprumont, D., Marti, J., Bezençon, V., & Suggs, S.(2019, 11 September). Cigarettes, marketing et protection de la jeunesse. Revue Médicale Suisse, 15, 1637-1637.
   
 
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*Format bibliographique : APA5