Between Genius and Opportunism: Nike mainstanding in the sneaker business (Actes de congr�s) | Oussama Darouichi, Philippe Lamb - 2017 (North American Case Research Association (NACRA) Annual Meeting)

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Between Genius and Opportunism: Nike mainstanding in the sneaker business

Oussama Darouichi & Philippe Lamb

R�sum�

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Citation	Darouichi, O., & Lamb, P. (2017, 19 October). Between Genius and Opportunism: Nike mainstanding in the sneaker business. Paper presented at North American Case Research Association (NACRA) Annual Meeting, Chicago.

Type	Actes de congr�s (Anglais)
Nom de la conf�rence	North American Case Research Association (NACRA) Annual Meeting (Chicago)
Date de la conf�rence	19-10-2017

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