The Best Defense can be a Good Offense, Inoculation Theory: A Framework to Promote Responsible Gambling among Youth
Linda Lemarie & Jean-Charles Chebat
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| Citation | Lemarie, L., & Chebat, J. C. (2011). The Best Defense can be a Good Offense, Inoculation Theory: A Framework to Promote Responsible Gambling among Youth. Presented at AMS World Marketing Congress, Reims, France. |
| Type | Présentation (Anglais) |
| Date | 22-7-2011 |
| Evénement | AMS World Marketing Congress (Reims, France) |